Seen bumping skin with all the 'it' crowd (Sienna Miller, Beyonce Knowles, Mark Wahlberg) it was obvious that the TOYWATCH was destined for big things. Quickly clasping itself around the wrist of Oprah herself sealed its title as a "must have" style item. This oversized and lightweight plasticeramic watch is recognised as an 'anti-luxury statement in a luxury obsessed culture'. From fluros to crystals there is a toy to suit every wrist!